Online PR is all about community

Happy St Valentine's Day :)

Today is the day for love, red flowers and great declarations... 

But, don't forget to work on your online PR and Communication project.

I find a good video about how create a community online.

"It's like be a guest in a party..." I let you watch it here

So, what do you think about it ?

In my opinion, it's very interesting to compare the business relationships to the relationships in the dailylife : how to make new friends, how be appreciate ? It's a game of seduction, of interests. 

You have to listen what your targets want, what are their needs, what are their goals. You should show that you can bring what they need and all the advantages to work with you. Your audience has to be confident. 

You also need to create a relationship on long term. 

Relationships are the key of success in communication and public relations. 

Have a community is very important, you can share activities, knowledges, services or products.Thanks to community, the members will speak about you, transmit your message and reach your audience. Social media, which are the way to communicate online, provide you to create and join community. 

Now, it's time for you to join a community online and to meet your Valentin/Valentine :)